Loading…
As the role of the County Offices of Education continues to evolve, this conference is dedicated to providing COE board members with the tools and information to empower them to be effective elected education leaders. This year’s sessions will address governance during challenging times, focusing on the unique responsibilities that differentiate county school board members from district board members. Be inspired as you leave with new ideas for serving students.

Please thank our AC sponsors: Capitol Advisors, Atkinson, Andelson, Loya, Ruud & Romo, Seneca Family of Agencies, Voler Strategic Advisors, California State Lottery, Lozano Smith, Footsteps2Brilliance, and Edwards, Stevens & Tucker LLP.

Log in to bookmark your favorites and sync them to your phone or calendar.

Friday, September 9
 

10:00am PDT

CCBE Board of Directors Meeting
The CCBE Board of Director meeting is open to all members.

Speakers
avatar for Joe Ross

Joe Ross

CCBE President, San Mateo COE
Trustee and former President, San Mateo County Board of Education. President of California County Boards of Education; University President of Reach University; former San Mateo County Deputy District Attorney.


Friday September 9, 2022 10:00am - 12:00pm PDT
Spyglass 1-2

12:00pm PDT

First Time Attendees Meet & Greet
Join the First Time Attendees Meet & Greet to learn the conference structure, session tracks, and networking opportunities. You will also hear more about CCBE and how you can get involved.

Friday September 9, 2022 12:00pm - 12:45pm PDT
Regency 1-2

1:00pm PDT

Keynote | Pure Politics: The Political Landscape Impacting Schools
The political and legislative landscapes have been turned upside down as state leaders continue to grapple with the impacts of COVID-19. As we transition out of the pandemic, the changing landscape of the Legislature, continuing drought and high risk for wildfires, and new challenges of “normal” for California workers and students will all shape political discussions and outcomes. The variables that shape California politics significantly impact education policy, local control, and the funding provided to public schools.

Speakers
avatar for Jack O'Connell

Jack O'Connell

Partner, Capitol Advisors Group, LLC
Former State Superintendent Jack O’Connell brings decades of public service and expertise to Capitol Advisors Group. O’Connell focused on closing the achievement gap and preparing students for a rapidly changing global economy during his two terms as State Superintendent of Public... Read More →
avatar for Kevin Gordon

Kevin Gordon

President, Capitol Advisors Group, LLC
President and a founding Partner of Capitol Advisors Group. Kevin was the longtime Executive Director of the California Association of School Business Officials (CASBO), and previously served as the Chief Lobbyist and Assistant Executive Director of CSBA.
avatar for Rick Shea

Rick Shea

CCBE Immediate Past President, San Diego COE
Served on the San Diego County Board of Education since 2015. He retired as Special Assistant to the County Superintendent/Administrative Services Officer. Before that, Mr. Shea served as a classroom teacher, head teacher for the Juvenile Court Schools, and school administrator for... Read More →
avatar for Barrett Snider

Barrett Snider

Partner, Capitol Advisors Group, LLC
Spent over two decades working in California politics and is an owner and founding partner of Capitol Advisors Group, where he manages the daily government relations operations of the firm. Barrett’s diverse experience in legislative advocacy and political campaigns provides clients... Read More →


Friday September 9, 2022 1:00pm - 2:15pm PDT
Regency Main
  Keynote, Funding finance and human capital strand
  • Sponsor Thank you Capitol Advisors for sponsoring this keynote session. Your support is essential to our association.

2:30pm PDT

County Board Charter Authorization: A Collaborative Process
The charter authorization process is a crucial responsibility of county school boards. The staff of the Fresno County Superintendent of Schools, in conjunction with the Fresno County Board of Education, instituted a model that provides structure, coaching, and accountability to charters identified as Low Performing by the State of California. This session will describe the process created by the FCSS staff and tell how the identified charter realized improvement. The session will be presented by an accountability liaison, a leadership coach, the director of the identified charter, and the county board member responsible for charter schools.  

Speakers
avatar for Lori Willson

Lori Willson

Director of Systems and Leadership/CASC, Fresno COE
An Executive Leadership Coach with Fresno County Superintendent of Schools. She has been a teacher and principal and is currently a leadership coach at Kepler Neighborhood School and leads the coaching to teach in the FCSS model.
avatar for Abby Petropulos

Abby Petropulos

Executive Leadership Coach, Fresno COE
An Executive Leadership Coach with Fresno County Superintendent of Schools. She has been a teacher, principal, and district-level administrator. Abby leads the accountability team in the FCSS model.
avatar for Allen Clyde

Allen Clyde

Board Member, Fresno COE
Practiced podiatry for 43 years in Clovis, California, and has been a member of the Fresno County Board of Education since 2001. He is the board representative on the FCSS charter committee and is pivotal in charter decisions.
avatar for Nikki Lovelace

Nikki Lovelace

CEO, Kepler Neighborhood School
CEO and Director of Student Services for Kepler Neighborhood Schools. Her leadership has been pivotal in bringing about the necessary change at Kepler.


Friday September 9, 2022 2:30pm - 3:45pm PDT
Regency Main

2:30pm PDT

County Offices Of Education As Catalysts For Climate-Ready Schools
According to the US Department of Education, “Climate change impacts on students, families, schools, and communities across the country are present, severe, and worsening.” County Offices of Education have an essential role to play in coordinating a response to climate change, and Boards of Education can serve as powerful advocates for schools, while engaging community, county, and state leaders in developing solutions. In this session, participants will learn how COE leaders in San Mateo, San Joaquin, and Santa Cruz counties have begun to catalyze regional change towards sustainable and climate-ready schools.

https://sites.google.com/view/scrs-center/curriculum-resources/climate-literacy-resources

Speakers
avatar for Andra Yeghoian

Andra Yeghoian

Environmental Literacy Coordinator, San Mateo COE
Environmental literacy coordinator at the San Mateo COE. Andra has over 15 years of experience in education across public and private school systems, nationally and internationally, and has served in various roles.
avatar for Amity Sandage

Amity Sandage

Environmental Literacy Coordinator, Santa Cruz COE
Environmental literacy coordinator for Santa Cruz COE leading a countywide effort to build environmental literacy of K–12 students.
avatar for Joe Ross

Joe Ross

CCBE President, San Mateo COE
Trustee and former President, San Mateo County Board of Education. President of California County Boards of Education; University President of Reach University; former San Mateo County Deputy District Attorney.
avatar for Tamara Basepayne

Tamara Basepayne

Environmental Literacy Coordinator, San Joaquin COE
STEM coordinator of outdoor education and environmental literacy for the San Joaquin COE (SJCOE). She has 14 years of experience as an educator.


Friday September 9, 2022 2:30pm - 3:45pm PDT
Regency 1-2

2:30pm PDT

Mental Health in Schools Collaborative: A Catalyst for Staff, Student & Family Wellness
As the mental health crisis continues to intensify, it is increasingly vital for COEs to be responsive to the ever-changing needs in school communities. The creation of the Mental Health in Schools Collaborative was a game-changer f SDCOE’s Student Wellness & School Culture Department. Creating a safe space for district and school staff across the county to convene has allowed SDCOE to assess the current environment and identify and respond to the school’s community needs. Participants will learn about the model and evolving strategies that promote collective well-being.

Speakers
avatar for Mara Madrigal-Weiss

Mara Madrigal-Weiss

Executive Director of Student Wellness & School Culture, San Diego COE
Executive Director of Student Wellness and School Culture for the San Diego COE. Mara serves as the designee of the State Superintendent of Public Instruction as a Commissioner on the Mental Health Services Oversight Accountability Commission (MHSOAC) and was recently appointed Chair... Read More →
avatar for Heather Nemour

Heather Nemour

Coordinator of Student Wellness & School Culture, San Diego COE
Coordinator, Student Wellness & School Culture for the San Diego COE. Ms. Nemour supports the 42 school districts and schools across the county and state in suicide prevention and mental health & wellness.
avatar for Rick Shea

Rick Shea

CCBE Immediate Past President, San Diego COE
Served on the San Diego County Board of Education since 2015. He retired as Special Assistant to the County Superintendent/Administrative Services Officer. Before that, Mr. Shea served as a classroom teacher, head teacher for the Juvenile Court Schools, and school administrator for... Read More →


Friday September 9, 2022 2:30pm - 3:45pm PDT
Cypress 1-3

5:00pm PDT

CCBE President’s Welcome Reception
Join President Joe Ross at the annual CCBE President's Welcome Reception. Enjoy this excellent opportunity to mingle with colleagues from across the state. You can build your nachos at the nacho station, enjoy the sweet station, or grab a tasty hors d'oeuvres as it passes by you. Please note that the no-host bar will only accept credit cards.

Speakers
avatar for Joe Ross

Joe Ross

CCBE President, San Mateo COE
Trustee and former President, San Mateo County Board of Education. President of California County Boards of Education; University President of Reach University; former San Mateo County Deputy District Attorney.


Friday September 9, 2022 5:00pm - 7:00pm PDT
Garden Terrace Courtyard
 
Saturday, September 10
 

8:00am PDT

CCBE General Membership Breakfast Meeting
The CCBE general membership comprises county member boards that have paid the annual CSBA and CCBE membership dues in full. The general membership is responsible for the governance of the organization. Their duties are to initiate, review, amend and adopt bylaws, policies, goals, objectives, and resolutions of CCBE, and elect CCBE officers and the nominating committee.

For the business of CCBE to occur, each county office of education must designate their county's voting representative that will be attending the CCBE General Membership meetings and ask that each county office of education fill out the county voting representative form and submit it to ccbe@csba.org.

Speakers
avatar for Joe Ross

Joe Ross

CCBE President, San Mateo COE
Trustee and former President, San Mateo County Board of Education. President of California County Boards of Education; University President of Reach University; former San Mateo County Deputy District Attorney.



Saturday September 10, 2022 8:00am - 10:00am PDT
Regency Main

10:15am PDT

Supporting Equity in California's Small LEAs
Efforts to improve equity in California’s small and rural districts face unique challenges and barriers. This session will provide an overview of the California Department of Education’s process for monitoring and supporting racial and ethnic equity specific to small and rural districts. Participants will be introduced to a method for programmatic improvement that applies a cultural equity lens to improve outcomes for under-served students. Resources and tools include a template for reviewing and revising policies, practices, and procedures contributing to disproportionate effects. Expert Technical Assistance Facilitators will share opportunities and strategies successfully implemented in small, rural districts.

Speakers
SC

Suwinder Cooper

Board Member , Center for Leadership, Equity and Research (CLEAR)
Board Member for the Center for Leadership in Equity, Leadership, and Research (CLEAR) and a Fix School Discipline Coalition member. Suwinder is a certified True Colors Trainer and a Certified Anti-Bias Trainer with the Anti-Defamation League and has instructed classes in education... Read More →
avatar for Mildred Browne

Mildred Browne

Education Consultant, Ascendency Solutions
Has spent 30 years as an educator and advocate for students and families whose needs fall outside traditional school system offerings. Holding increasingly responsible positions as director, administrative director, and assistant superintendent at school districts in California and... Read More →
avatar for Connie Silva

Connie Silva

State Performance Plan Technical Assistance Project Director, Napa COE
Vast experience and concentrated expertise in the field of human services. As the Director of SPP-TAP at Napa COE, Ms. Silva provides project leadership and oversight of a statewide technical assistance (TA) system to decrease ethnic and racial disproportionality in special educa... Read More →
avatar for Carmen Barnhart

Carmen Barnhart

Small School District Monitoring & Technical Assistance, California Department of Education
Lead administrator of the California Department of Education’s Focused Monitoring and Technical (FMTA) Unit, providing monitoring oversight and support to CA Small districts.


Saturday September 10, 2022 10:15am - 11:30am PDT
Regency 1-2

10:15am PDT

The Fiscal and Economic Forecast
Panelists will review the economic impact of the pandemic on California and projections for the next few years. The presentation will focus on revenues and implications for state spending at the state level, including Proposition 98 spending. At the LEA level, issues related to budget-year and multi-year projections and planning will be covered, focusing on a large amount of one-time state funding. The discussion will include messaging and advocacy directed at state officials and local communities.

Speakers
JM

John McPherson

Board Member, Monterey COE
avatar for Kevin Gordon

Kevin Gordon

President, Capitol Advisors Group, LLC
President and a founding Partner of Capitol Advisors Group. Kevin was the longtime Executive Director of the California Association of School Business Officials (CASBO), and previously served as the Chief Lobbyist and Assistant Executive Director of CSBA.
avatar for John Laird

John Laird

Senator, California State Senate
Elected to the State Senate in 2020. Senator Laird is currently the Chair of Senate Budget Subcommittee #1 (Education). In 2002, he was elected to the State Assembly to represent the 27th District, which included portions of Monterey, Santa Clara and Santa Cruz Counties, and was reelected... Read More →


Saturday September 10, 2022 10:15am - 11:30am PDT
Regency 4-6

10:15am PDT

Roles of County Trustees - Defining Shared Governance
County boards of education and county superintendents have separate and shared roles and responsibilities. To serve students effectively, both must work collaboratively. This workshop presents the work to date of the CCBE Shared Governance Initiative. Learn how the Initiative provides a comprehensive review of county board responsibilities, including in-depth discussions of critical issues such as budget approval, appeals, and setting of the superintendent's salary. Hear how county boards and superintendents use shared governance best practices based on collaboration and trust. Learn how the Shared Governance Initiative's tools and resources can help your county.

Speakers
avatar for Joe Ross

Joe Ross

CCBE President, San Mateo COE
Trustee and former President, San Mateo County Board of Education. President of California County Boards of Education; University President of Reach University; former San Mateo County Deputy District Attorney.
avatar for Michael Teasdale

Michael Teasdale

Director-at-large County, Board Member, Ventura COE
Retired and actively involved in the community helping lead several organizations trying to improve the quality of life in Ventura County. He organized and led a conference in Washington DC to advocate for greater access to education, and he has advocated locally for more significant... Read More →
avatar for David Patterson

David Patterson

Board Member, Placer COE
Long standing trustee at the Placer County Board of Education and has a Doctor of Education. Dave is the leader of the CCBE committee on Shared Governance. This committee is leading the effort by CCBE to define the role of a county trustee better and build effective practices in areas... Read More →


Saturday September 10, 2022 10:15am - 11:50am PDT
Cypress 1-3

12:00pm PDT

Lunch Keynote | Leading Forward for Transformation Change For the Future Education We Can't Predict
Join CCEE Executive Director Matt J. Navo as he discusses how to lead forward for transformation change for the future education we cannot predict.

Speakers
avatar for Matt Navo

Matt Navo

Executive Director, California Collaborative for Educational Excellence (CCEE)
Former Director of System Transformation with the Special Education Policy and Practice Division (SEPPD) at WestEd. Matt Navo was the Superintendent of the Sanger Unified School District from 2013-2018. Matt was appointed to the California Collaborative for Educational Excellence... Read More →


Saturday September 10, 2022 12:00pm - 1:30pm PDT
Regency Main
  Keynote
  • Sponsor Thank you Atkinson, Andelson, Loya, Ruud & Romo for sponsoring this luncheon. Your support is essential to our association.

2:00pm PDT

Connecting in Conflict: How to Resonate with Challenging Colleagues and Maintain Productive Relationships with Other Elected Leaders
To achieve your organization’s goals, you must work cooperatively with other officials and elected leaders, even when these relationships are steeped in conflict. This can be challenging when you are not the only authority in the room and must work with colleagues with opposing views. As an elected leader, you can influence other elected officials without having control over them. This session will cover how to connect with anyone and build relationships, maintain trust, and communicate with challenging or hostile colleagues.

Speakers
avatar for Kimberly Vallee

Kimberly Vallee

Administrative Operations Manager, Sonoma COE
Administrative operations manager at the Sonoma COE, with over 20 years of experience building and maintaining critical relationships on behalf of C-suite executives, board members, and elected officials in corporate, non-profit, and government settings.
avatar for Lisa Wittke Schaffner

Lisa Wittke Schaffner

Board Member, CEO, Sonoma COE
Trustee for ten years with the Sonoma COE, and CEO of the North Coast Builders Exchange, has over 25 years of experience serving as CEO, mayor, and member of her local city council.


Saturday September 10, 2022 2:00pm - 3:15pm PDT
Regency 1-2

2:00pm PDT

Interdistrict Transfer Appeals and Creating Community Engagement
This presentation will provide attendees with specific and interactive examples regarding how to develop and foster relationships in the educational community using the interdistrict appeals process. This knowledgeable panel will also cover the technical details of conducting and deciding interdistrict appeals for a county board.

Speakers
avatar for Michael Tucker

Michael Tucker

Partner, Edwards, Stevens & Tucker LLP
Works closely with several county offices of education and county boards. Mr. Tucker frequently counsels county boards in the areas of interdistrict and expulsion appeals. Additionally, Mr. Tucker has previously worked as a deputy district attorney conducting numerous jury and court... Read More →
avatar for Gina Cuclis

Gina Cuclis

CCBE President-Elect, Sonoma COE
Trustee of the Sonoma COE board since 2016. She has participated in dozens of interdistrict transfer appeals and says they have been some of the most challenging board decisions she’s had to make. She is also CCBE’s 2022 President-elect.
avatar for Vanessa Johns Wedderburn

Vanessa Johns Wedderburn

Public Information Officer, Santa Rosa City Schools
Accomplished communications and community engagement professional with career experience in the private, nonprofit, and government sectors. Vanessa previously was the Community Engagement Specialist for the Sonoma COE, where she worked with the board and students’ families on interdistrict... Read More →


Saturday September 10, 2022 2:00pm - 3:15pm PDT
Regency 4-6

2:00pm PDT

Leveraging Partnerships to Elevate Student Learning
San Diego COE (SDCOE) Juvenile Court and Community Schools (JCCS) staff, in partnership with our Board of Education and Strategic Leadership Team, will share how we have developed authentic relationships with educational partners to maximize resources for the benefit of our students and families. Additionally, we will share how we have intentionally engaged our community in alignment with our four Board Goals: Career Technical Education, Equity, Innovation, and Organizational Effectiveness. We accomplish this through the directive of our mission; inspiring and leading innovation in education.

Speakers
avatar for Sara Matthews

Sara Matthews

Computer Science Resource Teacher, Curriculum and Instruction Learning and Leadership Services Division (LLS), San Diego COE
CT

Chris Toomey

Head Counselor Juvenile Court and Community Schools, San Diego COE
School counselor since 2004 in two different states and multiple districts. Chris has served as head counselor for the Juvenile Court and Community Schools and site counselor for Juvenile Incarceration Camps, institutions, rehabilitation facilities, community sites, and foster youth... Read More →
SJ

Steph Johnston-Austin

Student Transition at Juvenile Court and Community Schools, San Diego COE
Manager of the Community Schools grant for the San Diego COE’s Juvenile Court and Community Schools and has had the opportunity to serve the students and families of JCCS for 27 years.
avatar for Rick Shea

Rick Shea

CCBE Immediate Past President, San Diego COE
Served on the San Diego County Board of Education since 2015. He retired as Special Assistant to the County Superintendent/Administrative Services Officer. Before that, Mr. Shea served as a classroom teacher, head teacher for the Juvenile Court Schools, and school administrator for... Read More →


Saturday September 10, 2022 2:00pm - 3:15pm PDT
Cypress 1-3

3:15pm PDT

Snack Break
Enjoy a tasty treat during the Edwards, Stevens & Tucker LLP sponsored snack break.

Saturday September 10, 2022 3:15pm - 3:30pm PDT
Regency Foyer
  Event
  • Sponsor Thank you Edwards, Stevens & Tucker LLP for sponsoring this snack break. Your support is essential to our association.

3:30pm PDT

Alignment of Special and General Education Systems for Improved Student Outcomes
As the Legislature shifts the focus of differentiated assistance (DA) to prevention, county offices of education will have a greater responsibility for reducing the number of districts requiring intervention. Given that 70 percent of students with disabilities are also identified in one or more student groups identified for DA, aligning general and special education programs is imperative to improving student outcomes and thus avoiding DA. SMCOE leaders will share how their Center for Access and Engagement is helping districts align their general and special education programs to address all students’ academic and social-emotional needs.

Speakers
avatar for Nancy Magee

Nancy Magee

Superintendent, San Mateo COE
Serves as the elected San Mateo County Superintendent of Schools since 2018. Nancy has led San Mateo County’s COVID-19 response for schools, created the Coalition for Safe Schools and Communities, and is working to create a cradle-to-career system providing all youth from birth... Read More →
avatar for Sarah Notch

Sarah Notch

Executive Director of Special Education and Instruction, San Mateo COE
Executive Director, Special Education & Instruction, with the San Mateo COE. Sarah has dedicated her career to working in the field of Special Education in many roles, including teacher, Behavior Specialist, Program Specialist, and district administrator.
avatar for Beverly Gerard

Beverly Gerard

Board Member, San Mateo COE
Board Trustee since 1989. Beverly's committee assignments include Interdistrict Attendance Appeal Subcommittee; Superintendent's Salary Subcommittee (Chair); SMCOE's Strategic Planning Process Subcommittee; and SMCOE LCAP Representative. In addition, she is a Past-President of the... Read More →
avatar for Kris Carroll

Kris Carroll

Coordinator of Special Education and Instruction, San Mateo COE
Working with students and families for the last 30 years along the continuum of services for youth. Kris has worked in residential treatment facilities, public education, and in-home support, in various behavioral and mental health capacities, both in direct service and supervisory... Read More →


Saturday September 10, 2022 3:30pm - 4:45pm PDT
Regency 4-6

3:30pm PDT

California's Student Mental Health Crisis
Students are carrying unthinkable levels of stress, trauma, and anxiety. With their school years cut short, life plans upended, and social lives completely disrupted, it will be incumbent on every member of a school community to make sure our students have the resources to cope and heal. This panel will examine the tools, best practices for students, and the actions board members and county offices of education should consider in developing a culture of care and wellness.

Speakers
avatar for Lee Angela Reid

Lee Angela Reid

Partner, Capitol Advisors Group, LLC
Prior to joining Capitol Advisors Group, Lee Angela spent 23 years in the State Capitol working on K-12 education issues. She served as a consultant on state and federal education issues in the Senate Office of Research and acted as a critical liaison between legislators, the SBE... Read More →
avatar for Loretta Whitson

Loretta Whitson

Executive Director, California Association of School Counselors
Executive Director for the California Association of School Counselors. She works closely with state leaders, legislators, and journalists, clarifying complex educational issues and champions policies and practices to support school counselors in California.
avatar for Joaquin Rivera

Joaquin Rivera

Board President, Alameda COE
Represents Area 1 on the Alameda County Board of Education since July 2010 and has served two terms as President of the Board. Rivera brings the Board a strong record of dedication and advocacy for public education, its students, and teachers. In 1996, he was elected to the Berkeley... Read More →
avatar for Chad Castruita

Chad Castruita

Founder & CEO, CareSolace
Founder & CEO of Care Solace, a mission-driven mental health care coordination company currently serving over 15 million individuals in 550 districts across 30 states. Chad faced first-hand how challenging it is to find quality care and launched Care Solace to improve equitable access... Read More →


Saturday September 10, 2022 3:30pm - 4:45pm PDT
Cypress 1-3

3:30pm PDT

How To Lead Your Board Meetings Away From Criticism And Chaos To Decorum And Order
Governing boards across the state are under siege with unruly parents and community members angry over COVID-related issues (masks and vaccines), ethnic studies issues, and more. As a result, board members and staff are threatened and often feel unsafe during these public meetings. This session will discuss best practices for addressing and preventing this behavior at your board meetings; de-escalation techniques when chaos begins; and how to ensure Brown Act compliance throughout it all.

Speakers
JM

John McPherson

Board Member, Monterey COE
avatar for Thomas Gauthier

Thomas Gauthier

Partner, Lozano Smith, LLP
Partner in Lozano Smith's Sacramento office. With over 20 years of experience representing public agencies and public officials, Tom serves as general counsel to school districts and community colleges throughout Northern California.


Saturday September 10, 2022 3:30pm - 4:45pm PDT
Regency 1-2
  Breakout, Leadership through shared governance strand
  • Sponsor Thank you Lozano Smith for sponsoring the Annual Conference. Your support is essential to our association.
 
Sunday, September 11
 

9:00am PDT

Breakfast Keynote | Getting it Together While We All Get Together
This panel will look at plans for expanded mental health services, including the Community Schools movement and the Governor’s Children and Youth Behavioral Health Initiative (CYBHI), in the context of county offices and their roles in implementation. In addition, we will examine the role of Technical Assistance and the potential impact of expanded mental health services in schools and communities for children, youth, and families.

Speakers
avatar for Ken Berrick

Ken Berrick

Board Member / Founder and CEO Emeritus, Alameda COE / Seneca Family of Agencies
Founder of Seneca Family of Agencies, a nonprofit organization dedicated to providing Unconditional Care to children and families through comprehensive education, mental health, juvenile justice, foster and permanency services. Mr. Berrick served as a Governor’s appointee on the... Read More →
avatar for Elizabeth Estes

Elizabeth Estes

Counsel, Atkinson, Andelson, Loya, Ruud & Romo
Dedicated her legal career to supporting schools and the children they serve. She founded Breaking Barriers in 2014 to bring together leaders from across child-serving systems throughout California who are united by the conviction that only through collaborative planning and problem-solving... Read More →
avatar for Jason Okonofua

Jason Okonofua

Psychology Professor, University of California Berkeley
A social psychologist in the Psychology Department at the University of California at Berkeley. Dr. Okonofua is interested in science-based and scalable strategies to combat societal inequity. This work spans contexts such as education, criminal justice, and business.
avatar for Katherine Lucero

Katherine Lucero

Director, Office of Youth and Community Restoration (OYCR), State of California
Director of the California Office of Youth and Community Restoration (OYCR), where Katherine Lucero is leading the Department of Juvenile Justice (DJJ) Realignment as required by Senate Bill 823. Before her appointment to this position, she had been the Presiding Judge of the Juvenile... Read More →
avatar for Toby Ewing

Toby Ewing

Executive Director, Mental Health Services Oversight & Accountability Commission, State of California
Joined the Mental Health Commission in 2015 after working for governance reform as a consultant to the California State Senate, research director at California Forward, and a project manager at the Little Hoover Commission. Toby launched California’s first Mental Health Innovation... Read More →


Sunday September 11, 2022 9:00am - 10:30am PDT
Pacific Grove
  Keynote
  • Sponsor Thank you Seneca Family of Agencies for sponsoring the Annual Conference. Your support is essential to our association.

11:00am PDT

Media Training 101: How To Assess And Prepare For Media Opportunities
Email ccbe@csba.org to register for this training opportunity.
Getting positive visibility through the media is essential for every association. But, do you know how to assess inquiries from the media to minimize risk or harm to your county? How do you prepare to have the best possible outcomes? Voler Strategic Advisors present this interactive training. This FREE training will cover county board members building a solid communication infrastructure, assessing opportunities, best practices for interview preparation, traps to avoid, and on-camera practice.

Speakers
avatar for Perla Rodriguez

Perla Rodriguez

CEO, Voler Strategic Advisors
With over 20 years of corporate leadership experience, Perla A. Rodríguez has been recognized by the Silicon Valley Business Journal twice. In 2005, while working as a Community Affairs Manager for Univision 14, she was nominated for an Emmy Award as executive producer of the Exito... Read More →


Sunday September 11, 2022 11:00am - 1:00pm PDT
Pacific Grove
  Event
  • Sponsor Thank you Voler Strategic Advisors for sponsoring this training. Your support is essential to our association.
 
Filter sessions
Apply filters to sessions.